Do Note Disturb
When we park, we all instinctively lower the volume to focus. So, what would happen if we couldn’t?
To find it out, Fiat designed a unique challenge made of music and driving.
A special challenge, however, requires special "guinea pigs". The focus fell on the world-famous trio of tenors
who was celebrating its 10th anniversary at that very moment: "Il Volo".
The video of the challenge has been released on Facebook and YouTube after a teasing campaign
realized publishing different personalized contents dedicated both to each singer and to the official Fiat channels.